System houses must meet the requirements of digital transformation and of their customers. The traditional business of the system houses is changing, the arrival of cloud solutions is a central question for many system houses: what does my business model look like in the next five to ten years? This is due to ever smaller margins in the classic hardware sales but also to the changed requirements of the customers. These questions raise the question as to how they will align their company in the course of digitization and with which partners they can create the turn. Is the long-standing system house partner still the right contact for these issues?
System houses as the first point of contact for managed cloud topics
System houses are increasingly in direct competition with managed cloud providers and often lack the right services for their customers. Either the high investment costs have been spared in their own cloud services or appropriately trained employees, or a public cloud provider has been established. The end users, however, need holistic advice and individual data-centric solutions. These can range from pure BaaS to the complex hybrid cloud platform.
DARZ as “producer” of Data Centric Services 100% via Channel
DARZ GmbH offers its services via the distribution exclusively with the help of partners. This enables the company to offer system houses successively as service providers. Through the modular service portfolio of colocation, managed services and IaaS (private cloud, public cloud and hybrid cloud), the partner can offer individual solutions for the digitization of its end customers, thereby extending and deepening long-standing business relationships.
Partner program without high investment costs
According to a study by Crisp Research AG, those IT systems houses will have a bright future, positioning themselves as managed cloud providers. DARZ GmbH therefore accompanies partners with free training courses for sales and pre-sales. There are no further hurdles for a partnership. As a medium-sized German company, with its own high-security financial center in Darmstadt and a clear channel structure, DARZ is the full IT service provider that paves the way for managed service providers to system houses.
Author: Wolfgang Brücker, Partner Account Manager, DARZ GmbH